The Creative Director provides strategic and operational management of all visual design elements for Crystal Bridges and the Momentary. This role leads the creative team in developing and producing institutional materials; advertising campaigns; exhibition promotions, guides and graphics; education guides and materials; exhibition labels, banners and other display materials; brochures, rack cards and other marketing pieces; development and membership materials; and graphic design consultation for digital, multimedia and interactive expressions including but not limited to the museums website, in-gallery kiosks and displays, and applications.
The Creative Director oversees, manages, and develops the visual creative staff and requires experience managing a creative team in a fast-paced environment as well as collaborating across marketing, communications, editorial, content, video productions, multimedia, digital media, and web areas.
The position is a senior leader within the marketing and communications department and reports directly to the Chief Marketing, Communications, and Digital Officer.
Positions Principal Responsibilities
Facilitates creative direction and oversight of visual communications for Crystal Bridges and the Momentary across a range of campaigns, multifaceted communications, designed environments, materials, and assets.
Develops and manages creative services staff which includes the Art Director, Senior Graphic Designer, and two Graphic Designers.
Stewards the development, management, refinement, and governance of visual brand standards for Crystal Bridges and the Momentary.
Works collaboratively with department leadership and teams to set and guide creative strategies, processes, and requirements.
Collaborates with cross-department leadership and teams on brainstorming and creative ideation for a variety of efforts and initiatives.
Oversees and manages the creative review process to be client-focused, inclusive, informative, and impactful.
Participates in leadership meetings with internal and external stakeholders, delivering presentations on creative concepts and strategies as needed.
Advises on the application of visual design elements of digital and multimedia assets.
Develops and manages creative team budgets.
Directs and manages ongoing relationships with key vendors and partners including but not limited to printers, fabricators, photographers, freelance designers, and design agencies.
Education, Training and Traits:
Bachelors degree from an accredited institution of higher education. Degree in graphic design, fine arts or related area of study preferred but not required.
Mastery of Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Microsoft Word, and proficiency in Excel and PowerPoint.
Thorough understanding of the creative production process.
Budget management experience.
Effective in fast-paced working environments with absolute deadlines and inflexible production budgets.
Able to prioritize workload and self-regulate time management.
Demonstrate strength in layout design, template management and typography specifications to support and extend the museums graphic identity/branding.
Demonstrate strength in designed environments.
Broad spectrum of experience in graphic design, marketing and communications.
Excellent communication and interpersonal skills required.
Ability to articulate design ideas and synthesize feedback appropriately.
Ability to understand and maintain the highest levels of confidentiality and discretion.
Highest ethics as they relate to all aspects of museum practices
Belief in the museum as a cause for social good and a positive, dynamic force for economic development.
Minimum 7 years of work experience in creative management and graphic design.
Skills and Abilities:
Exemplary design and creative skills.
Exemplary verbal and listening skills and a demonstrated ability to communicate clearly and professionally.
Creativity, sense of design and understanding of marketing.
Ability to prioritize and manage a large volume of multiple projects simultaneously.
Self-directed, able to work independently and effectively.
Demonstrated organizational planning, problem-solving and collaboration skills.
Physical Demands and Work Environment
The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Sitting or leaning while on post will not be permitted.
Physical demands: Position requires working in Museum Galleries for prolonged periods of time. This position requires standing, walking and climbing stairs, bending and stretching, and physical stamina to lift a minimum of 50 pounds unassisted. This position requires visual acuity to review written materials is required for this job.
Work environment: Work will be performed in an office environment, museum spaces. Additionally, strong communication skills and ability to interact politely and effectively with a wide range of Museum members, visitors, volunteers and staff. Effectively utilize museum communications system. Communicate with public safety, fire and other local or state emergency personnel in an effective and calm manor. Position requires ongoing flexibility in work hours due to events, staffing needs and other factors.
About Crystal Bridges
The mission of Crystal Bridges Museum of American Art is to welcome all to celebrate the American spirit in a setting that unites the power of art with the beauty of nature. We explore the unfolding story of America by actively collecting, exhibiting, interpreting, and preserving outstanding American art. Crystal Bridges was founded in 2005 as a non-profit charitable organization by arts patron and chair of the museums board of directors, Alice Walton. Since opening to the public on 11-11-11, the museum has welcomed more than 5 million visitors and garnered 15,000 membership households. Some 280,000 school children have participated in the Willard and Pat Walker School Visit program, which provides educational experiences for school groups at no cost.
Crystal Bridges takes its name from a nearby natural spring and the bridge construction incorporated in the building, designed by world-renowned architect Moshe Safdie. A series of pavilions nestled around two spring-fed ponds house the galleries and amenities such as a restaurant, museum store designed by architect Marlon Blackwell, and a library featuring more than 50,000 volumes of art reference material. In addition to the museums architecture, a Usonian house designed by Frank Lloyd Wright was preserved, acquired, and moved to the museum grounds in 2015, and a rare Buckminster Fullers Flys Eye Dome was installed in 2017, both providing access to American architectural masterworks in a natural setting.
Sculpture and walking trails link the museum's 120-acre park to downtown Bentonville, Arkansas. A new entrance, elevator tower, and pedestrian bridge was added to the north side of the building in 2017, increasing access to the museums north lawn and newly enhanced North Forest Trail. More than 600,000 visitors a year utilize the museums five miles of walking trails.
Crystal Bridges permanent collection spans five centuries of American artworks from early American to the present, and is always free to view. Crystal Bridges is committed to telling broad and inclusive stories by acquiring and showcasing the highest quality works by artists underrepresented in art history and conventional museum frameworks. Works such as Asher B. Durands Kindred Spirits, Gilbert Stuarts George Washington, and Georgia OKeeffes Jimson Weed are displayed alongside contemporary artists such as Kerry James Marshall, Maya Lin, Fritz Scholder, Jaune Quick-To-See-Smith, Felix Gonzales-Torres, and Amy Sherald represent some of the finest achievements in American art. The collection continues to grow, while the museum also offers temporary exhibitions that complement the collection and can also reveal arts connections to equality and justice.
Crystal Bridges provides year-round programming for all ages. In 2019, more than 800 public programs and events were offered, including lectures, performances, classes, and continuing education for K-12 teachers. Crystal Bridges stays connected online with the full collection available via eMuseum, an award-winning app, a podcast called Museum Way, all available for free, and many of the museums lectures such as the Distinguished Speaker Series are on Crystal Bridges YouTube channel. An online-learning initiative provides opportunities for students and teachers with arts-based courses, as well as SmartHistory with arts history videos and essays. Crystal Bridges also offers two research fellowship programs. The Tyson Scholars in American Art program encourages and supports full-time scholarship that seeks to expand boundaries and traditional categories of investigation into American art and visual culture. The Reese Teacher Fellowship provides for research into the development of interdisciplinary connections between American art and core curriculum subjects of language arts, history, social studies, and the sciences. In addition, Crystal Bridges administers the awarding of the Don Tyson Prize, an unprecedented award recognizing significant achievements in the field of American art. Additional information about Crystal Bridges is available online at CrystalBridges.org.
About the Momentary
The Momentary is a new contemporary art space that opened to the public on February 22, 2020, in downtown Bentonville, Arkansas. A satellite to Crystal Bridges, the Momentary presents visual, performing, and culinary arts. The mission of the Momentary is to champion contemporary arts role in everyday life and explore the unfolding story of contemporary American arts in an international context by actively commissioning and exhibiting outstanding works that explore new ideas and inspire action. The Momentary was founded by the Walton family, based on the vision of Tom, Olivia, and Steuart Walton. The Walton Family Foundation is supporting this project as a way to enhance the quality of life in Northwest Arkansas. The Momentary welcomes all with free general admission. Additional offerings include an artist-in-residence program, culinary experiences including an Onyx Coffee Lab, indoor and outdoor gathering spaces, an outdoor festival space, and a gift store. For more information, visit theMomentary.org. The Momentary is located at 507 SE E Street, Bentonville, Arkansas 72712.
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